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New Demand Dynamics Could Alter Industry’s Assisted Living Vs. Independent Living Balance

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During last week’s Q2 2023 earnings call, Brookdale Senior Living (NYSE: BKD) CEO Cindy Baier characterized the company’s focus on higher-acuity settings as a competitive differentiator.

“Our diverse portfolio of communities, with a higher mix of assisted living and memory care, sets us apart from the industry, which is skewed towards lower-acuity products,” she said.

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The post New Demand Dynamics Could Alter Industry’s Assisted Living Vs. Independent Living Balance appeared first on Senior Housing News.

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