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Senior Living Sales Teams Pivot to Relationship-Building to Reach Savvier Prospects

The Citizen

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Senior living sales leaders in 2023 are building on momentum gained in the second quarter of the year while also strategizing how to reach residents who are now choosier than only a few years ago.

Part of the reason for that choosiness is that today’s senior living prospect is thought to be more internet savvy than ever before. That has led to a significant increase in the number of web leads compared with before the pandemic.

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The post Senior Living Sales Teams Pivot to Relationship-Building to Reach Savvier Prospects appeared first on Senior Housing News.

Source: For the full article please visit Senior Housing News

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