Revel Communities COO: Senior Living Industry Still Has Untapped Revenue Opportunities

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From short-term stays to membership programs that set more creative pricing for residents, the senior living industry can go much bolder when it comes to revenue streams.

That’s according to Revel Communities COO and EVP of Resident Experience Danette Opaczewski, who weighed in on the topic during a recent appearance on the SHN+ TALKS webinar series. Opaczewski — who is no stranger to revenue management having been a CFO for multiple other companies — believes that providers can get more creative with what they sell residents and how they charge them for it.