This article is part of your SHN+ subscription Senior living operators in recent years have moved beyond occupancy recovery mode and are refining their approach…
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This story is part of your SHN+ subscription Earlier this week, the Chinese artificial intelligence (AI) startup DeepSeek stunned the U.S. tech market by demonstrating…
This story is part of your SHN+ subscription In 2025, demand is surging. The rate of newly built communities is not. If the industry does…
At the start of 2025, senior living companies are ready to hit the ground running with new development and construction projects. Lenders are not. The…
In 2025, senior living providers are continuing to find new ways of improving resident health and wellness through the use of integrating technology and fitness…
Senior Living Operators Stick With Tried-and-True Social Media Strategies Despite Shifting Landscape
Senior living operators are holding steady with social media strategies in 2025 despite shifting trends for how people share information online. In 2025, social media…
Hear more insights regarding sales and marketing at the Senior Housing News Sales & Marketing Conference in Bonita Springs, Florida, on Feb. 18 and 19.…
Senior living operators are shifting their internal marketing strategies this year in an effort to generate more organic leads – and in some cases, they…
In 2024, senior living operators saw improved occupancy and margin growth but many challenges remain as the industry looks to live out the oft-said mantra…
Career development and more targeted benefits are among the top ways that senior living operators are seeking to better support employees ahead of 2025. Operators…
Some companies and leaders are hesitant to build a full continuum of care for senior living, given the challenges of skilled nursing – not Trilogy…
Achieving strong lease-up before and after a community opens is critical for setting the stage for a new project reaching stabilization – and not an…
This story is part of your SHN+ subscription Earlier this week, Brookdale Senior Living (NYSE: BKD) declined to renew a master lease with landlord Ventas…
Senior living companies have long looked to 2026 as an important year for the industry, as it is when the oldest baby boomers turn 80.…
Whether “thrive in ‘25,” “or “survive until ‘25,” the senior living industry has had the coming year on its collective mind for a while now.…
This story is part of your SHN+ subscription In 2024, the senior living industry sits at the crossroads of excitement and uncertainty. That was on…
Charter Senior Living CEO Keven Bennema believes that 2025 could be the year that developers and operators kick into much higher gear with regard to…
Editor’s note: WTWH Healthcare is pleased to announce the inaugural Prism Awards, honoring individuals and organizations that have demonstrated exemplary achievements in the areas of…
A Place for Mom CEO Tatyana Zlotsky has been busy since she took the reins of the New York City-based company in April – all…
“Going green” isn’t just good for the environment – it’s also sometimes good for operators’ bottom lines. In recent years, senior living operators including Transforming…