This story is part of your SHN+ subscription As senior living demand surges, operators are putting more time and resources into tours that wow older…
Posts published in “Beztak”
This article is part of your SHN+ subscription Editor’s note: SHN Senior Editor Tim Regan and SHN Reporter Andrew Christman also contributed to this article.…
“I’m not ready to move in” – it’s a common refrain among prospects going through the senior living sales journey. Often this is a result…
More senior living operators are in 2025 subsisting on locally sourced leads as they take a step back from large, national third-party referral partners. For…
With positive momentum on occupancy and margin in 2024, the senior living industry is poised to capitalize on incoming demand — but many challenges remain.…
Senior living occupancy has been on the upswing, but maintaining that momentum could require larger investments in sales and marketing for 2025. Beztak, for instance,…
Sales and marketing teams from across the senior living industry are using a variety of new ideas and campaigns to boost sales and attract future…
By optimizing senior living sales leadership blended with prioritizing dining and lifestyle offerings, Beztak is primed for future growth as the company continues occupancy recovery,…
In this episode of Transform, hear from senior living industry veteran Jason Kohler. As Executive Vice President, Senior Living, Kohler currently leads the senior living…