Lifespark ‘Holy Grail Deal,’ SCAN Build on Medicare Advantage Momentum in Senior Living

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Medicare Advantage (MA) will turn 25 years old in 2022, and the insurance program is not only getting older but more popular among older adults — with senior living providers playing an increasingly prominent role in driving MA growth and innovation.

Recent headlines showcase the continuing integration between senior living and Medicare Advantage.

Last week, SCAN Health Plan unveiled a new MA offering and care model that is geared largely toward assisted living residents in California.

And Minnesota-based Medicare Advantage plan provider UCare recently announced an investment in Lifespark, a company that provides holistic senior services and acquired Tealwood Senior Living earlier this year. The investment effectively makes Lifespark a “payvider,” and Lifespark Founder and CEO Joel Theisen describes the transaction as the “holy grail deal.”

The post Lifespark ‘Holy Grail Deal,’ SCAN Build on Medicare Advantage Momentum in Senior Living appeared first on Senior Housing News.

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